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Help Center Reporting

Description of ad serving metrics. List of different ad performance and ad tracking reports.

Ad Metrics i

  • Ad Event, Ad Engagement and Ad Interaction
  • Click-Through Rate (CTR)
  • Gross Click and Unique Click
  • Gross Impression and Unique Impression

Overview i

  • How accurate is ad tracking and reporting?
  • How can I exclude deleted entities from stats reports?
  • How can I subscribe to RSS stats feeds?
  • How do I change the reporting period?
  • How do I compare between total and breakdown reports?
  • How do I generate breakdown reports?
  • How do I send the email statistic reports to my advertisers or myself?
  • Overall Report
  • What are different chart types?
  • What is a Report Trigger?

Site Reports i

  • Site Report - Excluded Domains
  • Site Report - From Domains
  • Site Report - From Pages
  • Site Report - Visited Domains
  • Site Report - Visited Pages

Visitor Reports i

  • How are technical specifications collected from visitors?
  • Visitor Report - Crawlers and Bots
  • Visitor Report - Detailed Clicks
  • Visitor Report - Detailed Views
  • What are anonymized visitor records?
  • What are popular browsers and operating systems?

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Featured

  • What is ad serving?
    Ad serving describes the process of delivering ads to viewers through an ad server, which is a platform that helps you perform tasks related to your online advertising program.
  • Why should I choose AdSpeed adserver?
    Here are the top five reasons why you should choose AdSpeed over other ad servers.

Blog

Ad serving opportunities for different publisher types (part 2)

There are many websites with ads for a good reason. It is a very common and easy way to monetize your valuable content.

Ad serving opportunities for different publisher types

There are so many types and categories of online websites because there are a wide variety of topics, industries, hobbies and areas that people are interested in. You can have websites pretty much about almost anything and everything.

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