Blog Email Ad Server
Below are articles within Email Ad Server category on AdSpeed
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- Ad serving tips for email marketing
"There are countless different ways to get the word out and make money via advertising. While some advertisers focus on website ads, there are plenty more who understand the power of email. " More
- What are the pros and cons of advertising via email newsletters?
"One of the great things about advertising is that there are now multiple ways of reaching your target audience. Traditional marketing methods now sit side by side with online forms of advertising, with the latter proving to be very popular with small businesses, mostly due to the lower costs associated with running an online campaign. " More
- Five limitations with serving ads in email
"With the rise of the internet, it has become easier than ever to quickly and affordably reach a lot of people for the purposes of marketing. Email marketing was one of the very early methods of getting your message out to the masses. " More
- Pros and cons of email advertising
"There are many internet marketers and advertisers out there who believe that email is no longer a valid method of reaching the masses, and as such, they abandon it altogether. This is actually a big mistake because email is still a very valid, oftentimes effective way of reaching a lot of people, and all without investing a lot of time or money. " More
- What you need to know about email ad serving?
"Email is still a very viable way of reaching your target audience, but it’s a method of marketing that has to be approached very carefully. Where things can get tricky is if you are juggling ads from different advertisers, you might end up blasting our emails containing ads that are only relevant to very few people on your mailing list. " More
- Top 5 things to avoid with email ad serving
"With so many new marketing methods available nowadays, there are some who believe that ad serving via email is somewhat old school. While that may certainly appear to be the case at first glance, the reality is that email advertising is as popular and effective as ever. " More
- How to use online advertising for reputation management
"Businesses have always lived and died by the strength of their reputation, but their demise can come a whole lot faster nowadays. Social media and review websites can prove to be the undoing of any business if they do not keep track about what is being said about them online. " More
- Five benefits of having an email ad server
"We are all well aware that there is money to be made from online advertising, whether directly promoting your own products/services or serving ads for your advertisers. If you have built up a large mailing list over the years and are not including ads in your emails and newsletters, you could be missing out on a lot of money. " More
- What should you avoid when placing ads in email newsletters?
"If you have built a big list of email subscribers, you have a great way to earn additional revenue by placing ads in front of many people on a regular basis. Perhaps the most effective way to do this is by creating an email newsletter that delivers valuable information to your subscribers and includes some targeted and relevant ads in each newsletter. " More
- Top considerations when choosing an email ad server
"There are countless different ways to use advertising to reach a lot of people quickly and efficiently. In terms of cost, one of the best ways to get the word out without breaking the bank is via email advertising. " More
- Using advertising technology to grow your business
"Advertising technology, or simply ad tech, changes very rapidly because it combines advertising and technology, which are both very dynamic industries. It is just impossible to predict how we will use advertising 5 or 10 years from now. " More
- Email advertising for automobile service companies
"Buying a vehicle is one of the biggest investments that anyone will make in their life and it is often something you use every day. With that in mind, the majority of drivers go out of their way to protect that investment by making sure that their car is regularly serviced and maintained. " More
- How many ad placements should you have in your email newsletter?
"Email newsletters are a powerful marketing tool that can be used to reach and engage with your audience. However, when it comes to ad serving in email newsletters, it's important to strike the right balance between providing value to your subscribers and promoting your advertiser's products or services. " More
- How many ad placements should you have in your email newsletter? (part 2)
"In the previous article, we have described the four common types of ad placements in a newsletter. We will continue to explore other considerations when determining a suitable number of ads within an email newsletter. " More
- Popular online advertising trends for 2020
"Regardless of your industry or products and services that you sell, the following major digital marketing trends cannot be ignored. Only a few years ago, companies just needed a website and maybe a Facebook page. " More
- How can retailers benefit from using an ad server?
"You might think that retailers who maintain a brick-and-mortar presence might look to more traditional forms of advertising – flyers, radio, TV, etc. – when marketing their goods. " More
- Ad serving on mobile versus desktop
"All successful publishers and advertisers understand the importance of displaying ads on both mobile devices and desktop computers because you want to reach the audience everywhere, at home, at work and on the move. Because they are different environments with their own characteristics, ad serving for each environment has its own unique approach in order to be effective. " More
- Pros and cons of ad serving with 5G technology
"Technology moves at a rate that is hard to follow, as we all expect our devices to be faster and more efficient with each new release. Smartphones in particular get better with each new version, so do the networks that they operate on. " More
- Benefits of outstream video ads
"When we talk about video ad serving, we often think about publishers with a focus on video content like YouTube. However, that is not always the case. " More
- Introduction to in-stream video ads
"As more and more people have broadband Internet and high-speed cellular data service, online video is becoming more popular than ever before. When you search something, video results are often featured on the top because it is visual and can deliver a lot of information within only a few seconds. " More